Expert support for your marcomms recruitment
Recruiting marketing and communications staff is hard – especially if you don’t have senior marcomms expertise in-house. Whether you’re recruiting your first marketing professional or your first senior marcomms leader, getting it right is critical. The wrong recruit can cost time, money and momentum, while the right appointment can set your company up for growth and success.
Why you need expert guidance
Most companies without senior marketing and communications expertise in-house struggle to:
Define the right role, job title and salary.
Identify the skills and experience truly needed.
Write a job description that attracts the right candidates.
Evaluate candidates’ abilities beyond their CVs.
This is especially true when recruiting for senior roles, who must not only develop strategies but also support junior staff and shape the marketing and communications function.
How a marcomms consultant helps
A marcomms consultant can support you through the entire recruitment process:
Defining the role
Clarify whether you need a tactical marketer, a strategic lead or a hybrid.
For senior appointments, define leadership responsibilities and expected outcomes.
Creating the job description
Highlight essential skills, experience and responsibilities.
Avoid vague descriptions that attract unqualified candidates.
Advertising the role
Identify the best channels to reach the right candidates.
Ensure messaging resonates with the level of experience you need.
Shortlisting and screening candidates
Review CVs and portfolios with a critical marketing and communications eye.
Design tests to evaluate their skills.
Interviewing and evaluation
Provide structured interview frameworks and questions.
Assess both technical skills and cultural fit.
Making the right recruit
Guide decision-making for confident selection.
Support onboarding, ensuring your new recruit can succeed from day one.
The impact of expert support
With guidance from a marcomms consultant, you can:
Attract the right candidates efficiently.
Avoid costly recruitment mistakes.
Build a marketing and communications function that drives growth and engagement.
Ensure senior recruits provide mentorship and direction for junior staff.
Recruiting the best marcomms staff doesn’t have to be overwhelming. With the right expertise, you can make recruits that accelerate your business from the very first day.
Recruitment doesn’t have to be stressful
Get expert help from Evoke Marketing to recruit the right marcomms talent – faster, smarter, and with less risk.
